Language Log has a post telling us that, just as IBM has a speech understanding system named Watson (after the first president of the company), so AT&T has a somewhat older system named Watson (after Alexander Graham Bell's assistant). In a comment, Jon Weinberg further informs us:
Each company has filed for U.S. trademarks — IBM for "IBM Watson" and AT&T for "AT&T Watson". The requested trademarks haven't issued. IBM's applications have been kicked back by the examiner, and AT&T's application was opposed by IBM in a proceeding before the Trademark Trial and Appeal Board; the two companies are in settlement negotiations
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